Sponsor Bike New York

Bike New York events present a remarkable platform for sponsors to:

• Launch new products
• Increase brand awareness
• Enhance retailer or vendor relationships
• Motivate company personnel
• Target the New York metropolitan area

Demographics

Our events reach a variety of audiences, including active cyclists, government officials, VIP guests, and volunteers. Some key numbers from the TD Five Boro Bike Tour are:

• 32,000 riders
• 66% male, 34% female
• 42% ages 26-45
• 52% have household income of $100,000 or more
• 79% have college degree
• 69% work in professional/managerial jobs
• 78% from the tri-state area (NY, NJ, CT)
• 73% are regular cyclists

Sponsor Benefits

Sponsors may choose among several levels of participation, with packages tailored to match the sponsor’s marketing goals and budget needs. Benefits packages may include:

• TV, radio, print, electronic, and on-site exposure
• Direct marketing opportunities
• Sampling rights
• Event and retailer-based promotions
• Premium hospitality
• Exhibiting at ride-ending Festival
• Exclusivity in product category

Companies not interested in a full sponsorship may still enjoy benefits from an association with an event. Click here for more details about Five Boro sponsorship, or for specific information about sponsorship opportunities contact: